Celo Mexico - H1 2025 Progress Report
Executive Summary
In only three months (From March to June 2025), Celo Mexico made significant strides in advancing Celo blockchain and regenerative finance (ReFi) adoption across Mexico. Our efforts centered on four pillars: community engagement, developer education, strategic marketing, and public-private partnerships. Key achievements include hosting impactful events in six regions, onboarding 10+ active developers, deploying 7 Community microgrants, and establishing 5+ strategic partnerships with entities like CMIC (biggest chamber of construction in Mexico) and SEDECO (Secretary of Economy in Mexico City). With over 380 event registrants, 500+ on-chain transactions, we also shipped code to Celo’s official repo (ElizaOs Plugin) and 1000%+ community growth, along with the first CeloMexico Academy activations. We exceeded roadmap targets, laying a robust foundation for scaling Celo’s ecosystem in Mexico in H2.
Written by: Gerry Alvarez
Focus Area 1: Community Engagement and Dev Growth
We activated amazing communities across Mexico, expanded regionally, and empowered developers, surpassing engagement goals.
Key Activities
- Events and Workshops:
-
Build Your Own AI Agent on Celo: Open-call hackathon with 2 finalists advancing to Proof of Ship 2 and 3. Provided tailored mentorship to participants in a custom metaverse.
-
NFT Minting Workshop: Partnered with MOCRE & Museo del Axolote to mint NFTs for axolotl conservation, blending ReFi with cultural impact, NFT Impact for Sale upcoming for H2.
-
FlashTalk Celo Mexico: Sponsored and Co-Hosted a pitch and networking event with 100+ attendees, fostering community collaboration.
-
ETHCincoDeMayo After Party: Cashless activation using a custom ERC-20 token (1:1 MXN value), driving 50+ on-chain transactions at the event and Valora Wallet downloads. 120+ lemonade.social registrations.
-
Frutero Hacker House Workshop: Hands-on AI agent development session, integrating ElizaOs framework Plug in for Celo.
-
ETHCincoDeMayo x ElizaOS: Practical workshop on AI agent plug-ins, engaging 10+ developers.
-
-
Tehuacán University Gatherings: University Meetup attracting 50+ students from different backgrounds. 90+ registrations on Lemonade.Social
-
Puebla Bootcamp: Intensive training on Celo Composer, MiniPay, and blockchain fundamentals, onboarding 50+ participants, organized by W3bTr3s and esBlockchain. 100+ Registrations on Lemonade.social
-
Regional Expansion: Established presence in Puebla, Guadalajara, Tecamachalco, Estado de México, CDMX, and Pachuca via localized events and partnerships.
-
-
Regen Day by HuatlliLibre: Learning about on-chain traceability
-
Microgrant Program: Funded 7 Community events sponsored, including Local Communities and creative blockchain applications (CRM),
-
Developer Onboarding: Supported 10+ developers with tailored mentorship through Proof of Ship, with 5 projects now live on-chain.
- GitHub - SergioFinix/DARVS_CELO
- GitHub - 0xOucan/celo-mind-dn: CeloMΔIND is an AI agent that leverage CELO ecosystem offering a friendly interface for new and experimented web3 users.
- GitHub - digimercados/digipaga (Minipay Hackathon Winner 1st place)
- GitHub - ReFi-Starter/swipe-pad: Mini-app for micro-donations on MiniPay & Celo - Swipe and support global impact campaigns (Minipay Hackathon Winner 1st place)
- GitHub - gerryalvrz/IMM: Impact Market Maker
- GitHub - motusdao/Mentalhealth-staking
- Hackathon Partnership: Secured collaboration with CMIC and SEDECO for HackCMIC 2025, set to drive a massive industry adoption in H2. The plan is a RWA marketplace for construction residues.
Pitching Celo and the Hackahton concept to CMIC and SEDECO in two different meetings.
Metrics
- 380+ event registrants, 150+ confirmed attendees.
- 500+ event-related on-chain transactions, audited via tokens and Celo Explorer.
- 2 tokenized projects live (Axolotl Conservation, Cashless Party and Academy (Community token utility), mental health services), 3 more in development.
- CRM Database: Tracked 100+ wallet activations, with 70% linked to event participation.
KPIs
- 1000%+ community growth (from 50 to 550+ active members on multiple social media).
- 150+ attendees across 7 major events.
- 7 microgrants deployed, 100% on-chain integration.
Focus Area 2: Marketing, Education, and Content Creation
We amplified Celo’s visibility through targeted education, storytelling, and social media campaigns, driving technical and public adoption and reaching locations as the first Blockchain to ever reach those places (Tehuacán, Pachuca, Estado de México and Tecamachalco).
Key Activities
-
Celo Mexico Dev Academy: Open Source Academy- Launched courses on Celo Composer, AI Agents, and Web3, engaging 15+ active students despite certification delays.
So far only the Celo Composer is Active.
-
Content Strategy:
- Published 24 translated educational articles and 5 original research pieces for Mexican audiences.
Translated Articles and Tailored Writings in Spanish:
- Published 24 translated educational articles and 5 original research pieces for Mexican audiences.
-
Hosted 4 IRL workshops demonstrating AI agents and blockchain use cases, onboarding 80+ participants and teachign them how to import a token live on site, 40 token holders (could be more but tough logistics with double token sending CELO and Custom ERC-20).
-
Social Media:
-
Updated Website with live programs, instructions and more:
-
YouTube Content: In production, featuring workshop recaps, developer interviews, and ReFi case studies, set for H2 release.
Social Media Metrics
- Twitter/X: Followers grew from 130 to 350 (469% growth), 36.2K impressions.
- Instagram: Followers surged from 19 to 210 (1005% growth), 40.6K impressions.
- Telegram: Members increased from 7 to 116 (1557% growth), 15.8K impressions.
- Total Impressions: 92.9K across platforms.
KPIs
- 800%+ increase in overall social media engagement.
- 3 demonstrated blockchain use cases (NFTs, tokenized events, developer tools).
- 5+ active students in Dev Academy, with 3 nearing certification.
Focus Area 3: Strategic Partnerships
We prioritized operational excellence and trust-building through highly relevant sector collaborations.
Key Activities
- Partnerships:
- Public Sector: CMIC, SEDECO, SEDEMA for hackathons and policy advocacy.
- Blockchain Solutions: Had conversations with Pistachio.fi, Bitso, Chipipay, Blockpay and Isla Urbana and Tulum Circula for ecosystem integration, all of them interested on the $cMXN (Except Bitso).
- Merchant Adoption: Onboarded Ruta66 restaurant for cUSD payments, with a testimonial video driving.
- Web3 Communities: Collaborated with W3btr3s, esBlockchain, Merch3.0, EthGDL, Blockchain Pachuca, EthCun, Frutero Club, and others for events and co-promotion.
KPIs
- 8+ strategic partnerships established.
- 10+ ecosystem events with Celo branding, elevating recognition.
Looking Ahead: H2 2025
- cMXN Stablecoin Launch: Roll out with merchant integrations and DeFi strategies
- HackCMIC 2025: Host national hackathon, targeting 150+ developers and 10+ industry sponsors.
- Celo Dev Academy Expansion to Builders Hub: Achieve 10+ certifications, with new courses on cMXN and ReFi with real use-cases ready for Mexican Market.
- YouTube Content Release: Publish 10+ videos, aiming for 20K+ views.
- Merchant Pilot: Onboard 5+ merchants for cUSD/cMXN, with QR code payment systems.
Conclusion
Celo Mexico’s H1 2025 efforts delivered exceptional results, surpassing community, developer, and partnership goals. By leveraging events, education, and strategic alliances, we’ve positioned Celo as a leader in Mexico’s ReFi blockchain ecosystem. With a clear H2 roadmap, we are poised to scale adoption, drive cMXN utility, and contribute to Celo’s global mission of regenerative prosperity.