At BitGifty, our mission has always been to make cryptocurrency accessible for everyday use through gifting, bill payments, and purchases. As we continue to innovate and grow, we have been fortunate to receive key support from partners who believe in our vision. One such incredible supporter is Prezenti, an organization that has empowered BitGifty to take massive strides forward through a pilot pool grant.
The grant provided by Prezenti came at a pivotal time and has been crucial in enabling us to develop and launch several cool features. Below, we are excited to share what we’ve achieved with this grant and how it has further improved our product and services.
Our Numbers
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Transactions
Bitgifty has processed over 300,000 transactions on Minipay with over 50,000 USD in revenue. The beauty is that we have processed transactions as low as 0.06 USD for airtime recharges and about 45,000 unique wallet addresses have done transactions on BitGifty. -
Active Users
BitGifty records an average of 2000 active users per day with almost 2 minutes of engagement time per active user.
Our Growth so far
With the help of Prezenti, the BitGifty team was able to work on three cool features that have not only enhanced our offering but also expanded our reach, particularly in the Kenyan market and to enterprise customers.
- BitGifty Minipay DApp Launches in Kenya
As part of our expansion strategy, the BitGifty Minipay DApp successfully launched in Kenya. This integration enables users in Kenya to easily pay for utilities, including airtime, data, pay-bill, and buy-goods, using their Minipay balance.
This launch empowers people in Kenya to use their stablecoins as an effective tool for daily utility payments, furthering financial inclusion and providing more people with access to alternative payment methods.
- Enterprise Model with Bill Payment API
To further scale BitGifty’s reach, we created an Enterprise model that enables other businesses to integrate our bill payment API into their systems. With the BitGifty bill payment API, companies in any region can allow their users to pay for utilities using stablecoins.
This new enterprise feature provides businesses with an easy way to offer bill payments in crypto as a service. Any company can now seamlessly plug in our API and offer their users access to our extensive list of supported utilities.
This is a huge win for organizations exploring digital payments or expanding their service offerings to accommodate crypto enthusiasts.
- E-Commerce Shop for Minipay Users
To explore the use of cryptocurrency further for commerce, BitGifty will launch an e-commerce product directly on Minipay. This product allows users to purchase a variety of goods and services using their Minipay balance, eliminating the friction of converting crypto to fiat before making purchases.
With this product, users can easily browse and shop for a wide range of items and pay directly with their stablecoins, simplifying the entire process.
This integration will not only make shopping with crypto a reality in Africa but also provide additional value to Minipay users who are already familiar with the platform.
Other Updates
- Expanding into New Markets: South Africa and Uganda
BitGifty is thrilled to announce that we’ve officially launched in South Africa and Uganda! This expansion allows Minipay users in these countries to pay for utilities. The response has been fantastic, and we’re committed to making BitGifty a trusted and reliable bill payment solution for users across these new regions.
- Partnership with Bet9ja: Sports betting top-up with Minipay
In another exciting development, BitGifty has entered into a partnership with Bet9ja, one of Nigeria’s leading sports betting platforms. Through this partnership, Bet9ja users can now top up their wallets using BitGifty on Minipay, giving them a new and convenient way to fund their accounts and place bets.
This collaboration with Bet9ja aligns perfectly with our mission of integrating cryptocurrency into mainstream, everyday activities. Sports betting is a major pastime in Nigeria, and by partnering with Bet9ja, we’re helping bridge the gap between digital assets and real-world usage.
- Launching Momo Transfers in Ghana
We’re also delighted to introduce Momo transfers in Ghana. Users in Ghana can now use BitGifty to send and receive payments via MTN Mobile Money (MoMo) using their Minipay balance. This feature is designed to make sending and receiving money easier and faster, especially for those who may not have traditional banking access.
As one of the most popular mobile payment systems in Ghana, MoMo is widely used, and we’re proud to add this feature to our platform. Now, Ghanaians can enjoy the convenience of stablecoins-backed MoMo transfers.
Looking Forward: Exciting New Features in Q4 2024
As we move towards the end of 2024, BitGifty has an ambitious roadmap to continue delivering valuable features for our users. Here’s what’s on the horizon:
- New User Interface
We’re thrilled to announce that a new user interface is coming soon! The updated design will enhance user experience by offering a cleaner, more intuitive layout, making it easier than ever to navigate our platform and access the features.
- Web2 Gift Card Sales and Purchases
In response to user demand, we’re introducing the ability to buy and sell gift cards directly on BitGifty. This will allow users to purchase gift cards for popular brands with crypto, adding even more utility and versatility to the BitGifty experience.
- Points-Based Loyalty Program
To reward our users for their loyalty, we’re introducing a points-based loyalty program. Users will earn “BitGifty (BGT) Points” for each transaction they complete on the platform. Accumulated points can be redeemed for various rewards, such as airtime or data.
We believe that this system will encourage users to engage with BitGifty more frequently while giving them added value for their transactions.
- GameHub for Earning Points
Our upcoming GameHub feature will allow users to participate in fun games to earn BGT Points. This adds an interactive and entertaining layer to our platform, giving users a unique way to earn points that can be redeemed for rewards. The GameHub will also serve as a tool to increase user retention and engagement, making BitGifty a more enjoyable place to interact with crypto.
Gratitude to Prezenti and Our Users
We wouldn’t be here without the invaluable support of our partners like Prezenti, Celo camp, the Minipay team, the Celo community, and, most importantly, our users. Every update, every feature, and every partnership is a step towards making crypto easier and more accessible for everyone.
As we move forward, BitGifty remains dedicated to delivering cutting-edge features, seamless user experiences, and partnerships that add real value. We’re excited about what the future holds, and we can’t wait to keep building together.
