Canvassing is a groundbreaking mobile web application designed to solve the challenges of low survey participation and stablecoin adoption. The app’s journey began when Andrew participated in the BwC (Build with Celo) Series 7 Hackathon.
This wasn’t his first win, but the victory for Canvassing was special. His idea was simple yet impactful: reward survey participants with incentives quickly and seamlessly, eliminating the tedious processes often associated with survey platforms.
Surveys traditionally suffer from low engagement and poor data quality. After his hackathon win, Andrew decided to turn the concept into a fully-fledged project. He envisioned a tool that gathers insights and provides participants with immediate rewards, leveraging the power of stablecoins.
To bring the idea to life, he partnered with his friend Ben. After discussing the vision extensively, they started building the Canvassing app from scratch.
What Was the Vision Behind Canvassing App?
1. Identifying Stablecoin Users
The app’s primary goal is to become Africa’s go-to source for people-centred blockchain insights. Canvassing focuses on understanding who uses stablecoins in Sub-Saharan Africa, uncovering their attitudes, behaviours, and practices. This information guides enterprises with accurate reports and research, filling a major gap in market understanding.
2. Gathering Insights on Sub-Saharan Stablecoin Usage
Market research companies often overlook millions of Sub-Saharan users. Canvassing aims to bridge this gap by profiling stablecoin users in Africa. The app collects critical data on how stablecoins are used, fostering deeper knowledge of their role in the region’s financial ecosystem.
3. Removing Withdrawal Thresholds
Reward platforms typically make redemption tedious with high thresholds and complex processes. Canvassing eliminates these barriers by leveraging stablecoins to pay participants immediately after they complete surveys. This innovation ensures participants are motivated and engaged, enhancing the quality and volume of survey data.
Building the Future of Decentralized Surveys
Andrew and Ben’s partnership turned the vision of Canvassing into reality. The app’s focus on transparency, ease of use, and instant rewards sets it apart in both the survey and blockchain spaces.
Canvassing not only empowers users to share valuable insights but also introduces stablecoins as a reliable and efficient means of earning. By addressing critical challenges, the app is paving the way for better market research and stablecoin adoption across Africa.